Mobile billing services, software, solutions and systems. Payments easy and secure with our mobile phone payment systems

Mobile Billing Solutions by InMovil Media

InMovil Media billing and payment products deliver all the essential features needed to sell on mobile. InMovil Media makes collecting money easy. No matter what product or service you want to sell, we make sure you can sell and collect money directly on mobiles. For example, content providers, marketers, corporate enterprises, mobile specialists, mobile solution providers, and public sector organizations use the mobile channel to generate revenue efficiently and reliable. You can start new revenue streams in different market segments. Mobile Billing is an unbeatable micro-payment solution due to its seamlessness, convenience and perceived anonymity from the consumer’s perspective, and the fact that it provides instant access to direct bill anybody with a cell phone.
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Types of Mobile Billing

WAP Billing (On Bill / Operator Payments):

WAP Billing allows content providers to offer consumers fast and easy access to a wealth of rich content and services via the mobile Internet and has shown that it can significantly improve conversion of browsers into buyers and enhance consumer satisfaction and loyalty.

Premium SMS billing (PSMS):

Using the proven technology of SMS makes possible to charge micro-payments.

PayPal:

Put the power of PayPal in the palm of your customers’ hand.

Credit Card:

Make it easier for your clients to pay for more valuable products and service.

No long delays waiting for payment.
Funds deposited directly to your bank.
Improve cash flow.

Usage and benefits

Our mobile payment solutions work worldwide in 150 countries for more than 2 billion mobile phone users. This ensures you have the widest coverage.

One-click payment solution: Keeps it simple and delivers the best success rate. With only one click people can buy on their mobile phone. Customer friendly billing flow People pay for your content within their mobile web browser – delivering a familiar and safe internet experience with high success rates.
High pay out. The best payout rate ensures you the most profit.
High service availability. 24/7 control systems, so you will not have less sales by malfunctions.
Revenue Protection: payment is processed before delivery of products or services
Reduced customer care costs: improved payment process reduces customer care issues; direct consumer refunds helps speed up resolution of any issues
Charge for in-line advertising Charge advertisers based on actual view activity. Connect advertisers to the right set of eyes at the right time. See also mobile advertising.
Multi party value chains: Incorporate value-added third-party applications, content and services
Automated Real-time: No time-consuming manual processes, therefore greatly reducing operational costs and eliminating errors & disputes. Automatic payouts in real-time
Create any kind of subscription: such as tiered subscriptions & ‘on demand’ subscriptions Service providers can launch lifestyle offers and subscribed services as broad or specific as the market warrants
Price and package individual content or bundles in a rapid manner: Using user-friendly icons rather than coding. Define and launch subscriptions for popular content and bundles for specific content in less than a day
Support transient offers & promotions: Rapidly create time-sensitive offers that coincide with movie premiers, sporting events, etc.
SOA architecture: Seamless integration with CRM, ERP, financials and third-party systems
Per access, timed and subscriptions: collect money for individual accesses, a period of time or as part of an auto-renewing subscription.
Customize the look and feel: We make payment pages look just like your site so that your customers get a seamless experience. High rates of conversion of your website visitors to customers. Our customized browsing experience allows better targeted content; seamless payment process minimizes early exits.
InMovil Media Analytics: This makes you link financial transactions with marketing campaigns and search keywords to understand ROI, loyalty, geographic factors and conversion rates.
Quick and easy integration: If you have a download page or media and prices for your products, contact us and we give you the link to let customers buy your products or services..
Contact Us to learn more about the ways InMovil Media’s added-value mobile payment and billing services can help your mobile business.

Analyze visitors

Use InMovil Mobile Analytics to monitor visitors and track mobile campaigns.
This software comes with our mobile marketing services to get detailed information about people when they interact with your mobile marketing campaign. For example you can get all information about visitors on your mobile website or see how and where your SMS advertising is being used. All data is narrowed down, even to the single individual that interacts with your campaign.
Learn More about Mobile Analytics

MTV European Music Awards

The goals

Extend the European Music Awards on-line experience by reaching out to millions of users with mobile phones
Engage with consumers in multiple languages and countries world-wide
Understand where users are coming from and which content types are most popular
Activate mobile payment across multiple territories
Provide a foundation for MTV’s mobile strategy in the future

The solution

MTV is the world’s most-watched television network and the leading multimedia brand for youth. The International division of MTV Networks, MTVNI, build a great mobile experience for their MTV European Music Awards (EMAs). As well as live simulcast on mobile TV, MTVNI wanted an interactive mobile website that could be access by music fans across dozens of European countries.

Apart from giving them the chance to participate in the voting, the mobile website gave MTV viewers the opportunity to download a mass of free content including wallpapers, ringtones and videos plus exclusive gossip live from the show. Premium content on the site included a downloadable quiz game where visitors can test their music knowledge and win tickets to the show in Copenhagen.

The mobile site was localized into 8 languages by using a network identifier people were automatically pushed to the right language.

Visitors to www.mtvema.com were able to simply input their mobile number and received a link to the mobile site on their handset.

One simple call to action on the website worked in all countries. In other media such as on the TV or print, the URL www.mtvema.com was promoted, taking people to the PC or mobile site based on the device they were accessing the site from.

The results

MTV analyzed data about its visitors, identifying usage trends and highlighting the most popular content. MTV detected consumers from over 40 countries world-wide accessing the site, indicating the importance of leveraging a global platform to launch and run a mobile web site.

“We created a great foundation for our mobile strategy moving forward. For 2007, we plan to make the mobile site an even bigger part of MTV’s EMA strategy, strengthening our position as a global leader in the field of music and creating a more interactive experience for music lovers throughout Europe and beyond.”
Mark Bamber, Director of Mobile at MTV Networks International Digital Media

Animation FC

The goals

Give fans from around the world access to their favorite soccer clubs content and news on the mobile web.
Promote Animation FC’s unique player animation content to a target audience.
Enable seamless payment for consumers.
Track visitors to enable the soccer clubs to maximize their marketing and promotional activities.

The solution

In 2007 Animation FC were contracted to enable over 70 league soccer clubs to have a presence on the mobile web including top clubs: Tottenham Hotspur FC, Rangers FC, West Ham Utd FC and Aston Villa FC. The mobile content sites were built and managed by Animation FC and contain tailored content for each club that can be downloaded and paid for by fans anywhere in the world.

Promotion of the sites is carried out by each individual club. For example, Celtic capitalizes on its PC website traffic at www.celticfc.net and directs visitors automatically to specific pieces of content on mobile. The club also provides a direct link to its mobile site via an SMS shortcode. Here, users simply text the word CELTIC to 62866 and receive a WAP Push back to their mobile which, when clicked on, takes them directly to the Celtic FC mobile site where they are free to browse and buy content.

Animation FC offers clubs the ability to charge for their content world-wide. A mobile global payment system offers a seamless and transparent experience for users including compliance to the Payforit billing standard in the UK. Fans can also pay for content using debit/credit card and PayPal.

The results

Animation FC has created an easy way for soccer clubs to sell their content on the mobile web with payment seamlessly integrated into the whole browse and buy experience. By offering a bespoke solution for each club and managing the content all the clubs have to do is promote their site on the website, at matches, on fliers and through adverts.

Animation FC has maximized the revenue for the soccer clubs. By being able to collect payment from fans anywhere in the world and having a range of payment methods such as credit/debit cards and PayPal, revenues from outside the UK accounted for 7% of total revenues. Animation FC are also able to track the visitors to each site and feed these results back to the clubs enabling them to monitor and measure the results of their marketing campaigns.